Creative
Art Director
I'm a multidisciplinary creative director and digital artist with a background in video production, motion design, and Web3 innovation. Over the past decade, I've led creative teams, developed visual concepts, and directed projects across CG, NFT, AI, and branded digital media. I've had the chance to work with global brands like Reebok, Farfetch, Lady Gaga, Alfa-Bank, Yandex. I specialize in bridging art, technology, and storytelling to create bold, future-facing experiences across media.
Experience
A journey through creative leadership roles across Web3, NFTs, motion design, and digital brand experiences, building teams and delivering innovative creative solutions.
Creative Director
RongemX
Leads creative direction for Web3-native projects, including special projects, AI agents, digital games, and community-driven art experiences. Oversees a team of 10 creatives, aligning strategy, design, and production across fast-paced crypto launches.
Key Achievements
- Directed the launch of over 100 web3 projects and web3 activations
- Built and scaled a multidisciplinary creative team from the ground up
- Delivered concept-to-launch execution across AI, gaming, and NFT verticals
- Established brand identities and creative narratives tailored for crypto-native audiences
Art Director
Raduga Design
Developed visual concepts and creative strategies for digital and branding projects across multiple platforms. Oversaw the full cycle of creative execution — from ideation to delivery — and managed collaboration with external designers and illustrators.
Key Achievements
- Led the creative direction on branding and visual identity projects across various industries
- Built and supervised a remote network of outsourced designers and illustrators
- Delivered storytelling-driven concepts that elevated client brand presence
- Streamlined production workflows to improve delivery speed and visual consistency
Art Director – NFT & Digital Products
VK NFT
Directed the creative production of NFT and Web3-related digital experiences. Worked on B2B and B2C campaign concepts, integrated branded content into platform ecosystems, and collaborated with cultural institutions and tech partners.
Key Achievements
- Developed creative strategies for high-visibility branded activations and NFT drops
- Led concept development for cross-platform digital campaigns and partner integrations
- Collaborated with institutions like Hermitage Museum and Alexandrinsky Theatre on cultural NFT initiatives
- Helped bridge product, brand, and community through visual storytelling
Motion Designer → Lead Designer / Art Director
Vimotion, Lacid, SELAM X, Prophet
Started as a hands-on motion designer, working on commercial video content and digital campaigns. Over time, transitioned into a lead role — shaping creative direction, overseeing visual storytelling, and managing a team of designers and animators across full production cycles.
Key Achievements
- Evolved from executing animation and motion graphics to leading visual direction on projects
- Created moodboards, storyboards, and visual frameworks that defined the aesthetic language of each video
- Supervised production teams across design, animation, and post-production workflows
- Helped establish a creative pipeline that bridged visual experimentation with client-ready output
Creative Showreel
A curated collection of my best creative work spanning brand identity, digital campaigns, and visual storytelling projects from the past few years.
Featured Project Videos
Showreel 2020
Complete brand transformation for tech startup
Showreel 2019
Behind the scenes of our design methodology
This showreel represents a carefully curated selection of projects that demonstrate my approach to creative problem-solving, strategic thinking, and visual execution. Each project showcases different aspects of my expertise, from initial concept development through final implementation, highlighting the collaborative process and attention to detail that defines my work.
CG & Video
Computer graphics and video production combining technical expertise with creative vision
Computer graphics and video production work that combines technical expertise with creative vision. These projects showcase 3D modeling, animation, motion graphics, and video content creation across commercial and artistic applications, demonstrating proficiency in cutting-edge visual technologies.
Special Projects & Brand Collaborations
Unique partnerships and experimental works that push creative boundaries
Special projects and brand collaborations that push creative boundaries. These unique partnerships and experimental works demonstrate innovative approaches to visual storytelling, combining strategic brand thinking with artistic exploration to create memorable and impactful experiences.
Digital Art & Art Direction
Visual narratives and aesthetic frameworks that define comprehensive creative strategies
Digital art and art direction projects that define visual narratives and aesthetic frameworks. These works showcase the ability to conceptualize, direct, and execute comprehensive visual strategies across digital platforms, establishing cohesive artistic visions for complex creative projects.
Web3, Crypto & Experimental Media
Cutting-edge projects exploring the intersection of blockchain technology and creativity
Web3, crypto, and experimental media projects that explore the intersection of technology and creativity. These cutting-edge works demonstrate expertise in blockchain-based art, NFT creation, cryptocurrency branding, and experimental digital media that pushes the boundaries of traditional creative practice.